Tuesday, April 2, 2013

essay 2 (rewrite) fashion marketing vs management what my research told me

fashion marketing: use current fashion trends to predict sales strategies
-adverstising, marketing strategies, fashion, development and promotion are all involved in being a fashion marketer.
-The goal is to come up with/develop a desirable product.Succesful fashion marketers understand that recognizing consumer trends, strong branding, and a desirable product image are all essentials when building an effective campaign.
Marketing:fast changing industry,there's potential to earn good money if the economy is doing well.
-A fashion marketing manager is a professional that focuses on publicizing and increasing awareness of a particular brand, such as designer labels or department stores. Individuals employed as fashion marketing managers usually have extensive job experience and an undergraduate degree in an industry related subject, such as marketing or fashion merchandising

Tuesday, March 12, 2013

Essay 2: what my research told me

-Symptoms and signs
-statistics
-causes of the disorders

Essay 2 what i need to know

-how to go about helping people with these disorders and give them the self confidence they need
-how many people on average actually suffer from these disorders
-what causes people to resort to being bulimic or anorexic
-Important differences between the two disorders
-The negative impacts the disorders have on one's body
-mental impacts

Essay 2 (new topic) what i already know

Bulimia vs Anorexia

Individuals who are Bulimic make themselves throw up where as being anorexic they barely even eat a meal and basically starve themselves.

Most people who are bulimic bindge eat, in which they consume large amounts of food and then later make themselves throw it up due to feeling guilty and keep themselves from feeling fat and anxious.

Many people suffer from these eating disorders, mainly girls or women

Tuesday, February 26, 2013

what do i still need to know?

-salary of a marketing director
-how to earn your way up to being a director
-the duties of marketing directors
-degree required
-main differences between a director and a manager
-positives and negatives of  each job: being a director vs. a manager

Essay 2: what do i already know?

-I already know that marketing managers are below marketing directors
-lower salary (marketing managers)
-marketing directors have the managers report to them
-marketing directors are in charge of every branch in the company

Tuesday, February 19, 2013

essay 1


Marketing
Lexi Campbell
Professor Kerr
English 101 12 Essay 1
February 14, 2013

Marketing and sales is a vigorous and high demanding field to get into, they have to innovate ways to increase sales, and build brand awareness for multiple companies, while under pressure. The growing diversity of marketing opportunities is demonstrated by the various careers such as marketing management, advertising, marketing research, etc.
     Some of the duties one could expect in sales or marketing involves; planning and implementing sales, marketing and product development, makes sure plans run efficiently and most importantly that achievement of satisfactory of profit meeting present standards.  There is a lot of coordinating and planning that plays into marketing because you’re competing with other companies as well as trying to direct and lead a team, as well as to come up with the next big thing.  One must be knowledgeable about the skill or ability that is required of them in order to complete a particular task.
       In order so get a decent job in Marketing, a master’s degree in a business field is desired when companies are looking to hire, as well as a couple years of experience in sales.  The best place to look for a job is in metropolitan areas. There are many different schools that are recommended for marketing or business majors. The top five universities being Northwestern University, University of Pennsylvania, Duke university, Stanford university and University of Michigan. Students must take a variety of courses including; Business to Business Marketing, Corporate finance, Logistics strategies, marketing management, marketing strategy, retail management, consumer behavior, global marketing, marketing channels, marketing research, product and price management and sales management. These courses are required for a major in marketing after successfully passing the General Education classes.
   Some of the skill sets needed to be in the marketing field involve; being able to work under pressure, organization, good listening, persuasiveness, building strong relationships, and being self-motivating.
    The average salary of a person in marketing is around $90,000. The highest paid job is a marketing manager, which makes about $116,000 annually.  In order to make a higher salary, it’s best to work in metropolitan areas such as New York City, San Francisco, Santa Barbara and many more.
        Companies all around the world in different fields offer marketing/ sales jobs, in which case opens up a lot of opportunities and career paths that carter to your interest. For people who like to work with media and computers, there is media planning which involves putting up advertisements in emails, newspapers, magazines, TV commercials, YouTube videos and many more.  For people who may be interested in fashion there is fashion marketing. The list goes on for different career pathways may be best suited for every individual.
   Sales and Marketing is demanding and competitive.  The only issue is the market is constantly fluctuating and you’re either making a good amount of money or you’re barely making any. The challenge is rewarding, and it’s also motivating and an incentive to work that much harder and achieve the next goal.

Sources:
Schweitzer, Karen. "Marketing degree." . about.com. Web. 19 Feb 2013. <Karen Schweitzer,>.


"Marketing salary." u.s news. N.p.. Web. 19 Feb 2013. <http://money.usnews.com/careers/best-jobs/marketing-manager/salary>.

"Notre Dame Marketing Club." careers in marketing. N.p., 10 february 2012. Web. 19 Feb 2013. <http://www3.nd.edu/~mktgclub/careers.htm>.